Emilio Pucci

Emilio Pucci, case  36 Avenue montaigne



How has Peter Dundas, check Creative Director, imagined the Pucci Woman for Fall-Winter 2011-2012 ?

For the Fall-Winter 2011 season, the Pucci Woman will take on a more sophisticated look. Richer fabrics and more sumptuous colors will follow long, slim lines. A spotlight on open necklines with lingerie details will assure absolute femininity.


Tell us about the accessories that will accompany this collection.

Hunting hats, velvet pumps and hand painted, Tyrolienne-style handbags complete this collection that is a tribute to Sissi and the court of the Hapsbourgs.


“Verde 72” has recently enlarged the palette of the Vivara fragrance. What are the olfactory inspirations for this scent?

The new Vivara for summer 2011 goes green with Verde 72, echoing the color palette of the trademark which precisely references each shade used in its prints. The new Vivara Variazioni Verde 72 takes on a fresh green note, paying tribute to the rich vegetation of the Mediterranean island. The green and aromatic facet comes through definitively with a crisp freshness, vegetal and lively. The sparkling citrus essence of bergamot at the top has a note of fresh mint leaves. At the floral heart there is the delicate essence of néroli bigarade and a sweet hint of Turkish rose. And at the base, woody notes unfold with cedar and the soft tenderness of tonka bean. It is a joyous and insouciant perfume full of freshness to tint life with a lovely shade of green.