Prada launches new Candy Florale perfume

For the launch of its new Candy Florale perfume, Italian fashion house Prada has asked once again French actress Léa Seydoux to be the face of their communication campaign. Their collaboration had already taken place for the Candy perfume in 2011 and the Candy l’Eau scent last year. The « Flower Power » like campaign was directed by Steven Meisel, who created both a short video clip and a series of photographies on which we can admire the beautiful naked actress. As for the fragrance itself, it will be available for sale in perfume shops this Friday at the price of €90 for 80 ml with the option to choose a 50 ml or 30 ml bottle.

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